Luxe Skin & Cosmetic

COSMETICS

Services Used:

SEO

PPC

Meta Ads

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QUALIFIEDBOOKINGS PER MONTH

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REDUCTION IN COST PER BOOKING

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INCREASE IN WEBSITE TRAFFIC

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THE CLIENTS NAME
THE CLIENTS INDUSTRY

Luxe Skin and Cosmetic Clinic, led by Amy Minervini, is a premier cosmetic clinic offering advanced anti-ageing treatments and skincare solutions. Based in Adelaide, South Australia, Luxe partnered with Powermove Digital in April 2023 to boost their lead generation and online presence.

With a targeted approach encompassing SEO, social media strategy, and website enhancements, Powermove delivered impressive results, including generating 50+ bookings per month, achieving a 42% reduction in cost per booking, and a 250% month-on-month increase in website traffic.

Amy Minervini

CEO of Luxe Skin & Cosmetic

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What client name thought about Powermove!

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THE MISSION

Luxe Skin and Cosmetic Clinic aimed to increase their client bookings while reducing the cost per lead. The clinic sought to establish itself as a leader in anti-ageing and skincare treatments through an enhanced online presence.

Powermove Digital’s mission was to drive consistent traffic to Luxe’s website, create compelling content to engage potential clients, and ensure seamless online appointment scheduling.

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THE SOLUTION

Powermove Digital implemented a results-driven strategy tailored to Luxe Skin and Cosmetic Clinic:
1. SEO (Search Engine Optimisation):

  • Developed an SEO strategy to improve rankings for key service-related terms, driving consistent organic traffic.
  • Enhanced on-site content to better address customer needs and boost conversion rates.

2. Social Media Management:

  • Designed and executed organic social media campaigns to build brand awareness and engage with Luxe’s target audience.
  • Focused on promoting Luxe’s unique offerings and customer testimonials.

3. Google Ads Campaigns:

  • Set up and optimised ad campaigns with 400+ monthly optimisations to ensure highly effective lead generation.

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